About the Author

Mary Guo

In her role as Product Marketing Manager, Mary helps brings the Cox Media product portfolio to life. She has a passion for marketing and uses her skills to produce client focused strategies that brings together traditional television and digital media. She understands consumer and market trends in the media landscape that helps create actionable insights that will help business, large and small, stay ahead of the game.

The Power of More: Harnessing First-Party Data From Amazon, Google and YouTube

Through the influx of first-party data created by increased activity on Amazon,...

How Advertising on Streaming Services Can Help Your Business Connect with More Customers (Including ‘Cord-Cutters’)

With many consumers accessing OTT content on a regular basis, the question...

Cable TV & Paid Search: 4 Advertising Tips for Reaching Consumers as They Watch and Scroll

Online search is where most customer journeys begin. In fact, research shows...

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