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Free Ad-Supported Television (FAST): The Benefits of Advertising Your Business

As digital streaming services continue to evolve, audiences have more options than ever when it comes to accessing and viewing content. Additionally, American consumers are balancing out their premium, paid subscription content with publishers that offer ad-supported television free of charge. This is great news for advertisers, who can now reach audiences across a multitude…

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The Pulse on Programming: May 2024 Preview

May brings an exciting lineup to television for both viewers and advertisers….

Client Success: Generating Quality Job Applicants for a Manufacturing Company

The U.S. jobs market has been steadily growing for years, and unemployment…

Q2 Quarterly Sports Preview: Looking Forward to Spring and Summer

As we approach the second quarter of 2024, let’s reflect on the…

Audience Insights: Comscore and Nielsen Measure the Madness of March

College basketball makes its annual ascent to the top of the sports…

3 Ways the 2024 Paris Olympics Will Be the Sporting Event of the Summer

The start of the 2024 Paris Olympics will be here before we…

3 Steps to Reach Local Homeowners in Need of Repairs

Whether you’ve experienced a “wet” winter like our New England team or…

The Pulse on Programming: April 2024 Preview

As the winter chill fades away and the days grow longer, television…

Affiliate Marketing Tips for Local Businesses: Maximizing Leads and Revenue

Here’s an overview of how local businesses can use affiliate marketing tips…

Unlocking High Click-Through Rates (CTR) in Your Digital Marketing 

Feeling like your digital marketing efforts are stuck in neutral, gathering dust…

MLB 2024 Season Preview: Expect More Fans Watching on Cable TV and Streaming

Looking for opportunities to build brand awareness among a local audience? Look…

The Pulse on Programming: March 2024 Preview

Welcome back to our monthly programming spotlight! We know that it’s imperative…

The ‘Madness’ is Back: How Local Businesses Can Advertise Around One of The Year’s Biggest Sporting Events

Local businesses have an opportunity to advertise during March Madness, one of the year’s largest sporting events.