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TV + Online: Too Smart to be Apart [Case Study]

Deciding how to invest your advertising dollars can get overwhelming—there are so many different platforms out there. While there is no guaranteed method o

Client Success: Targeted Cable and Online Advertising Increases Awareness, Engagement

Wichita State University was challenged to drive website traffic.

Television & Digital: Better Together

How and why to combine television and digital media advertising.

Determining the Right Marketing Budget for Your Business [Blog Post + Interactive Tool]

Many marketers wrestle with the question “how much should I really be spending on my advertising and marketing promotions?”  Often the left-overs of the op

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