The long-anticipated “death of the cookie” has been delayed: After setting a deadline to end support for third-party in Google Chrome by the end of 2021, Google recently announced an extension of that deadline to the end of 2023—giving advertisers and marketers two more years to build a post-cookies digital strategy.
Connect with the content people crave
With all the advertising options available these days, television remains the best way to build awareness for your business. Whether you want to cast a wide net or reach a specific audience, Cox Media can put television’s unmatched storytelling power to work for your business.
With cutting-edge content continuously added to cable’s line up, your brand can appear alongside the shows people talk about most. And with our TV Everywhere solution, we can reach your customers wherever they go to watch their favorite shows - on apps, Connected TVs, Over-the-Top (OTT), and more.
TV reaches nearly 90% of adults each week.
of live sporting events are on cable television.
Pay-TV subscriptions have grown 11% since 2016 among affluent households.
Welcome back to ‘Behind the Screens’, a monthly blog series in which we introduce members of our Cox Media team. From coast to coast, there's a lot of collaboration and behind-the-scenes efforts that go into each client relationship and campaign, and every person on our team of experts brings a unique background, perspective, and area of expertise. While we each have different day-to-day roles, we're all working toward the same goal: to help our clients' businesses succeed.