Behind the Screens: Meet Project Manager Kathryn Carroll
Welcome back to ‘Behind the Screens,’ a monthly blog series in which…
4 Supply Chain Trends Affecting Businesses in 2023
The pandemic may have been the first major event to throw global…
The Importance of a Strong Brand Presence – Even in a Challenging Economic Environment
When economic uncertainty strikes, your brand isn’t merely an asset to your…
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TV Audience Buying Is Only Half the Story [Breaking News]
Programmatic TV is half audience buying, half technology automation
Ad Buyers Can Target Cox Viewers In 2015 With AudienceXpress [Breaking News]
The sale of TV advertising is about to go a lot more...
SpotXchange Cooks Up Programmatic TV Initiative [Breaking News]
SpotXchange hires Randy Cooke to the post of vice president of programmatic...
ESPN Tests the Waters in Automated Ad Sales — News Digest [Breaking News]
ESPN embraces programmatic TV with SportsCenter; ads bought via web
Why Yahoo Might Want to Go Holiday Shopping For Programmatic TV Tech [Breaking News]
Yahoo considers programmatic TV acquisitions
Magna Global Partners With Cox Media, AudienceXpress for Programmatic TV [Breaking News]
Cox Media, Magna Global and AudienceXpress partner for programmatic advertising
Analysis: Obama’s ad team used cable TV to outplay Romney
Cable boosts political advertising for Obama campaign
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