Insights Topic
Small Business Advertising Basics
How you can target the right customers for your small business
How to Advertise Your Local Business During Political Seasons
Mastering Advertising During Election Season: What You Need to Know (And What Your Advertisers Aren’t Telling You)
April Fool’s Day: Why Affordable, Effective Advertising is No Joke
Why Affordable, Effective Advertising is No Joke
7 Keys to Building Your Brand [eBook]
By following these 7 steps, your business will create and promote a distinct brand identity–one which helps ensure that your customers turn to you first.
Targeting Behaviors with Your Advertising: Far Simpler Than it Sounds
Why your local business should be utilizing targeted mobile advertising to reach the right customers
How to Advertise to the Hispanic Market in Your Community
The fact that 18% of the US population is categorized as Hispanic means that most businesses – like yours – consider this a significant demographic, and what you’re doing for advertising now may not be enough.
Advertising on Streaming Services: How to Reach the ‘Cord-Cutters’
While traditional tv advertising is losing viewership, you don’t have to give up and switch to something like print advertising. Learn how to reach the sought after “cord cutters”
24K Advertising Ideas to Promote Your Local Jewelry Business
A Multi-Screen Advertising Strategy for Your Local Jewelry Store
Comcast Advertising Announces Industry-Wide Initiative to Bring Greater Addressability to the TV Industry [Breaking News]
Charter and Cox Join “On Addressability” Initiative to Enable Scalable TV Addressability
Cox Media: Go Wherever the Shows Go
Most local business owners expect their commercials to reach customers while they’re watching TV in their homes. With Cox Media’s TV Everywhere, their commercial can reach customers wherever they’re w
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