Insights Topic
Audience Insights: Differences and Similarities Among Cable News Viewers – And How to Reach Them
Cable news viewers are tuning in this election season. Here are a…
How Small Businesses Can Win Over Local Audiences with Longform Content
Compared to social media posts, short ad spots, brief newsletters and quickly…
2023 Q4 Sports Preview
As the leaves start changing colors, we officially get into the best…
‘Shark Week’ Sets a New Ratings Record: What Does it Mean for Local Advertisers?
Now in its 35th year, Discovery Channel’s annual “Shark Week 2023” turned…
The Benefits of Adding Streaming to Your Traditional TV Ad Buy
It would be easy to point at the surge of ad-supported streaming…
2023 Q3 Sports Preview
Summertime is practically here, and for sports fans and advertisers, Q3 has…
2023 Q2 Sports Preview
As we enter Q2, the seasons start to change, and springtime brings…
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