Insights Topic

2023-24 NBA Season

After averaging more than 11.6 million viewers for each game of the…

Audience Insights: Medal-Worthy Stats on Sports Viewership

My exploits as a competitive athlete were neither revolutionary nor worthy of…

2023 Q4 Sports Programming Sizzle Reel

It’s no secret that live sports and other sports content draws a…

2023-2024 NHL Season

Last year’s National Hockey League season ended with a bang, especially as…

2024 Paris Olympics Preview: What Local Businesses Need to Know

In July, the 2024 Paris Olympics will kick off in France with…

2023 Q3 Sports Preview

Summertime is practically here, and for sports fans and advertisers, Q3 has…

New Rules, New Viewers: Checking the MLB Viewership Scoreboard

During the long days of summer, I can think of nothing better…

NFL Rewind: A Look Back at Top Plays and Highlights from 2022

Are you ready for some football? Well as we’re getting into summer…

2023 Q2 Sports Preview

As we enter Q2, the seasons start to change, and springtime brings…

Audience Insights: The Madness of Measuring March Viewership

The phrase “most wonderful time of the year” is most often associated…

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