About the Author

Sara Brasfield

Sara is a Marketing Manager on Cox Media’s corporate team in Atlanta, with a passion for writing and delivering relevant insights for advertisers. With more than nine years of experience in B2B marketing, Sara aims to help Cox Media’s current and future clients connect with their customers find new and unique ways to grow their business. Outside of the office, Sara loves spending time running, reading, and supporting her favorite sports teams (Go Braves & Gamecocks!).

Expert Insights On Using Facebook to Grow Your Brand and Your Business

To help small businesses with their Facebook strategy, we got tips straight...

The ‘Madness’ is Back: How Local Businesses Can Advertise Around One of The Year’s Biggest Sporting Events

Local businesses have an opportunity to advertise during March Madness, one of...

A Small Business Guide to Local Marketing Success in 2025: 5 Trends to Follow

Creating a successful local marketing strategy is hard. But maintaining that success…
Sep 30

Small Business Snapshot Survey: Local Businesses See a Bright Future Ahead

After a challenging year-and-a-half spent navigating the challenges of the pandemic, the...
Sep 28

Preparing Your Local Business for the Holiday Shopping Season

Retailers should be proactive not only in advertising their holiday sales early,...
Sep 24

Client Success: Increasing Referrals to a Local Attorney Office

A local attorney office wanted to increase referrals, and with the right...
Sep 14

The Pulse on Programming: October 2021 Preview

There are many upcoming programming opportunities for local businesses to consider including...
Sep 10

Client Success: Improving Social Media Engagement for a Regional Food Distributor

A regional food distributor wanted to optimize their organic social media presence...
Sep 2

6 Ways to Retain Quality Employees (Now That You’ve Recruited Them)

Employee retention strategies are your best way to keep your positions filled...
Aug 31

The Importance of Strong Creative: Optimizing Content Production for Your Multi-Channel Marketing Strategy

Storytelling has become perhaps the most important element of modern marketing and...
Aug 23

Planning Your Annual Ad Buy: A Small Business Guide to Advertising Success

Annual ad buys are the best way to stabilize your short- and...
Aug 20

Client Success: Increasing Program Enrollment for a Local School

A local school wanted to increase program enrollment and with the right...

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