Insights Topic
How to Advertise Your Local Business During Election Season
Political campaigns for the 2022 election cycle are well underway, with political ads already running on TV and other advertising channels.
How the Right Media Partner Can Help Your Business Achieve More
With so many nuanced components of a marketing strategy, having a supportive media partner is vital for helping you achieve long-term business success.
Consumer Spending Outlook for 2022 Tax Refunds
This year will bring drastic changes to how consumers spend their tax refund money. Here’s a look at how these trends might affect local businesses.
6 Best Practices for Local Business Email Marketing
Email fatigue can be a serious threat to your marketing strategy—to combat it, you have to find compelling reasons for your customers to open your emails.
Adjusting to Inflation—and Increasing Prices—Without Frustrating Your Customers
If you’re worried about customer backlash to price increases, consider taking additional steps to curry favor among customers and support retention.
6 Media Trends for Reaching Hispanic Audiences
Here are six trends in the ways the Hispanic audience interacts with media that can help you market to this impactful demographic.
4 Effective Advertising Strategies for Connecting with Hispanic Audiences
As the Hispanic population has claimed a larger share of the overall U.S. population, their significance as a key advertising demographic has also increased.
Cox Media Company Profile
When you work with Cox Media, you’re working with a family of companies ready to support you and connect you directly with your customers and community.
How to Survive the ‘Delta Economy’: 4 Tips for Small Business Success
Economic experts say supply chain slowdowns and labor shortages are signs that the so-called “Delta Economy” is here for a lot longer than we anticipated.
Small Business Snapshot Survey: Local Businesses See a Bright Future Ahead
After a challenging year-and-a-half spent navigating the challenges of the pandemic, the future is bright—and small businesses see opportunities for growth ahead.
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