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A Small Business Guide to Local Marketing Success in 2025: 5 Trends to Follow

Creating a successful local marketing strategy is hard. But maintaining that success can be even harder. Just when you figure out the best practices for optimizing your marketing ROI, new rules, technologies, and trends can seem to pop up overnight, throwing a wrench into your well-oiled marketing machine. As you start to think through your…

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Behind the Screens: Meet Manager of Sales Strategy & Enablement Samantha Wilson

Welcome back to ‘Behind the Screens,’ a monthly blog series in which…

Level Up Your Marketing Game: Data-Driven Strategies for Small Businesses

Alright, small business marketers let’s talk about data-driven marketing. It sounds intimidating,…

Audience Insights: Even Broadcasters Believe in the Power of Cable Sports

Like millions of viewers across the country, we here at Cox Media…

Making the Most of a Limited Ad Budget

Your advertising goals must always be defined within the limits of your…

How to Build a Digital Web Presence for Your Local Business

Even if your business maintains a brick-and-mortar presence, your online presence functions…

How Inflation Has Impacted Local Chain Businesses

As if local businesses hadn’t already been dealt with enough challenges in…

Client Success: Converting New Patients at a Lower Acquisition Cost for an Arizona Healthcare Provider

Advertising can help healthcare organizations reach new audiences and grow their patient…

Marketing Your Local Chain Business: Tips for Promoting Multiple Locations

There’s a world of difference between running a single business location and…

New to Digital Advertising? Our Three-Step Guide to Getting Started

Building a business from the ground up is difficult. If you’re a…

How to Improve the Customer Experience at Your Local Business

Customer relationships are a cornerstone of success for any local business. Recent…

4 Ways to Support In-Person Events Through Digital Advertising

Retail and other in-person events have made a big comeback in recent…

How Today’s Small Businesses are Winning Talent Recruiting Battles in 2023

If your business has attempted to hire for open positions in the…