Insights

Featured Post

Your Business + Netflix: A Game-Changing Opportunity 

Your customers are already on Netflix. Now your business can show up right there with them on one of the biggest streaming platforms in the world.   Advertising puts your brand inside a premium, high-attention environment where viewers are fully tuned in to their favorite streaming content.  And now that access to Netflix advertising is no longer limited…

Filter By:

Behind the Screens: Meet Manager of Sales Strategy & Enablement Samantha Wilson

Welcome back to ‘Behind the Screens,’ a monthly blog series in which…

Level Up Your Marketing Game: Data-Driven Strategies for Small Businesses

Alright, small business marketers let’s talk about data-driven marketing. It sounds intimidating,…

Audience Insights: Even Broadcasters Believe in the Power of Cable Sports

Like millions of viewers across the country, we here at Cox Media…

Frequency Matters: The Importance of Multiple Customer Engagements & Finding the Right Advertising Mix

Successful advertising is all about executing a strategy that targets specific goals, which can vary depending on the current state of your business and the makeup of your target audience.

How an All-in-One Media Partner Can Simplify Your Advertising Efforts

When you’re a small business, it doesn’t make sense to overwhelm yourself or your staff with the daily demands of advertising. Consider an all-in-one approach to make better use of your business resources.

Dental Advertising Ideas to Get More Patients

You’re a dental professional —not an advertising professional, right? Here are some full proof ways to start advertising your dental practice to get more patients.

Political Advertising Strategies You May Not Have Considered (But Should)

Advertising strategies you really should consider to have a winning campaign

Event Retargeting as Part of Your Local Business’ Advertising Strategy

How to “Meet” Potential Customers & Stay Connected Later

How To Jump Start Downloads of Your App by Using Local Television

Click here to read how advertising on TV can provide a bump in your app downloads.

Get More Clicks with the Right Marketing Mix

Smarter Advertising Ideas for Your Dotcom Business

TV Marketing in a Multiscreen World [Infographic]

Click here to see our TV advertising infographic

Early Holiday Advertising Tips for Your Local Business

Plan ahead – 5 easy advertising ideas to improve your holiday advertising