The Pulse on Programming: May 2024 Preview

04.09.2024 Jessica Sloan Heys5 min

May brings an exciting lineup to television for both viewers and advertisers. This month, audiences can look forward to a captivating blend of new and returning TV shows, offering a wide range of entertainment choices. Whether you’re searching for your next binge-worthy addiction or eager to catch up with beloved characters from ongoing series, the upcoming lineup offers a variety of potential favorites to suit every viewer’s preferences. Read on to learn more about what to watch in May (and to know where your customers are tuning in).

Remember: even if inventory for these specific shows are “sold out”, we offer a wide range of additional TV programming that can be used to reach your intended audience. Connect with Cox Media’s experts to learn more about the following, as well as additional programming options available.

What to Watch in May

Dance Moms: The Reunion – Special Event

Premiere Date: May 1 | 8/7c

The highly anticipated two-hour special event Dance Moms: The Reunion, features Dance Moms fan favorites JoJo Siwa, Chloe Lukasiak, Brooke Hyland, Paige Hyland, Kendall Vertes and Kalani Hilliker together as they take a look back at the show that became a worldwide pop culture sensation and made them household names.

“Dance Moms,” a reality television series that premiered in 2011, quickly became a cultural phenomenon, captivating audiences with its inside look at the competitive world of dance. The show, set primarily at the Abby Lee Dance Company in Pittsburgh, Pennsylvania, and later in Los Angeles, California, follows the journey of young, talented dancers as they navigate the pressures of competition, all under the watchful eye of the studio’s demanding and often controversial owner, Abby Lee Miller. The revelations that are sure to come from this one-episode special event put it at the top of our list for what to watch in May.

Welcome to Wrexham – Returning Series

Premiere Date: May 2 | 10/9c

Rob McElhenney and Ryan Reynolds run Wrexham Football Club as they try to create an underdog story the world can root for. From Hollywood to Wales, the docuseries tracks their crash course in ownership and the interwoven fates of a team and a town.

With 42% of FX viewers watching more than 10 hours of cable TV per week, this dynamic, heartwarming, and often hilarious series is sure to attract sports fans as well as casual viewers.

Reginald the Vampire – Returning Series

Premiere Date: May 8 | 10/9c

Imagine a world populated by beautiful, fit and vain vampires. Reginald Andres tumbles headlong into it as an unlikely hero who will have to navigate every kind of obstacle – the girl he loves but can’t be with, a bully manager at work and the vampire chieftain who wants him dead.

Returning for another season, “Reginald the Vampire” is a show that speaks to fans of genre-bending storytelling. Its ability to blend elements of fantasy with real-world issues, all while maintaining a light-hearted tone, invites viewers who are looking for entertainment that is both thought-provoking and fun. The series’ appeal is bolstered by its diverse cast and the dynamic relationships between characters, showcasing a variety of experiences and perspectives.

No matter what their watching, Cox Media can help connect you to your ideal customers across cable television and streaming services. We’ll be back next month with a preview of exciting June premieres, but in the meantime, you can check out all programming opportunities here.

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Jessica Sloan Heys

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