Top 5 Must-Reads: Weekly Round-Up – 1.27.2017

We find it, so you don’t have to.

From building your brand on social media, to reaching the influential power of Millennial moms, here is a quick round-up of the best marketing, advertising and local business-related content you may have missed this week:

 

1. 46 Facts Every Entrepreneur Needs to Know (HubSpot Marketing Blog) 

As a business owner/entrepreneur, there are some facts that you just need to know. Take a look at this list compiled by HubSpot to learn more.

 

2. Social Media Seen as Best to Boost Brand Awareness (Media Post Research Brief)

According to this post, 85% of businesses are on social media primarily to boost brand awareness. And, it’s working. Learn more here about how your peers are using social media.

 

3.  5 Ways to Sell More Products via Social Media (Social Media Examiner)

Speaking of social media, it’s also useful beyond it’s brand-building capabilities. Want to use social media to actually drive sales of your products and services? Learn how here.

 

4. 11 Soundless Videos We Love (And Why) (HubSpot Marketing Blog)

Last week, we talked about how live video is taking the digital world by storm. But what other video category is rising in popularity? Soundless. Click here for more on why you should consider incorporating silent video into your marketing strategies.

 

5. How to Advertise Your Business to Attract Millennial Moms (OPEN Forum) 

They may seem like a very specific group, but millennial moms now have the reputation of being very influential. If you think this audience is worth targeting for your business (or even if you don’t), take a look at this short video on how to reach them.

 

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