Ask the Experts: Insights for Optimizing Your Brand’s Facebook Presence
06.09.2022 
Alyson Phillips
3 min
Having a strategic presence on Facebook is vital for local business success – and it all starts with understanding the platform itself. In this advanced-level session, industry expert Stephanie Needle, Client Solutions Manager at Meta (formerly Facebook) unpacks:
- The nuances of the Facebook newsfeed
- The concept of meaningful interactions with followers, and
- The importance of video, along with tips for success
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