Ask the Experts: Marketing’s Trajectory, As Told By You

12.14.2022 Alyson Phillips32 min

Borrell’s Local Advertiser Study and SMB Panel gives a unique view into the mindset of local advertisers. With this information, you are able to see what your peers are doing and saying – and have the opportunity to agree or disagree – and ultimately make more informed marketing decisions. For this event, we’ll hear these insights straight from the source with our featured expert, Corey Elliott, EVP of Local Market Intelligence at Borrell Associates.

This webinar covers the following:

  • SMB sentiment on the economy and marketing
  • Opinions on video in marketing
  • Overall thoughts on content marketing
  • Exactly where the desire for marketing help lies
  • Competitive pressures in a market – and how they can change targeting

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    About the Author

    Alyson Phillips

    Alyson is the Director of Marketing at Cox Media’s corporate offices in Atlanta. With a background in journalism and over a decade of experience in brand marketing, she has a passion for connecting brands to their customers through powerful storytelling. In her role, she’s responsible for amplifying the Cox Media brand in the communities we serve nationwide – whether through advertising, thought leadership, or the customer experience. When she’s not working, she’s chasing around her twin toddlers and spending as much time outdoors as possible.

    View All of Alyson Phillips's Blog Posts

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