About the Author

Sara Brasfield

Sara is a Marketing Manager on Cox Media’s corporate team in Atlanta, with a passion for writing and delivering relevant insights for advertisers. With more than nine years of experience in B2B marketing, Sara aims to help Cox Media’s current and future clients connect with their customers find new and unique ways to grow their business. Outside of the office, Sara loves spending time running, reading, and supporting her favorite sports teams (Go Braves & Gamecocks!).

Expert Insights On Using Facebook to Grow Your Brand and Your Business

To help small businesses with their Facebook strategy, we got tips straight...

The ‘Madness’ is Back: How Local Businesses Can Advertise Around One of The Year’s Biggest Sporting Events

Local businesses have an opportunity to advertise during March Madness, one of...

A Small Business Guide to Local Marketing Success in 2025: 5 Trends to Follow

Creating a successful local marketing strategy is hard. But maintaining that success…
May 2

Client Success: Driving Phone Call Referrals for an Assisted Living Locator Service

A local assisted living service wanted to increase inbound phone calls and...
Apr 14

Top Consumer Trends in Video Consumption: Takeaways for Your Advertising Strategy

Today’s businesses have many different video advertising options to choose from—and more...
Apr 12

Diversity, Equity and Inclusion for Your Local Business

Over the past few years, widespread social efforts to improve equality and...
Apr 8

Client Success: Driving Inbound Phone Calls for Residential Pool Construction and Renovation

A local residential pool construction business wanted to increase interest in its...
Apr 7

Consumer Spending Outlook for 2022 Tax Refunds

This year will bring drastic changes to how consumers spend their tax...
Apr 5

Advertising Tips for Home Services Businesses During “Spring Cleaning” Season

As temperatures warm, many homeowners find themselves ready to take up a...
Mar 28

6 Proven Media Tactics for the Legal Industry

Consumers looking for a lawyer or other legal services are influenced by...
Mar 24

Client Success: Promoting a One-Stop Med Spa Shop to Select Local Audiences

A local med spa wanted to increase its brand visibility in a...
Mar 24

6 Best Practices for Local Business Email Marketing

Email fatigue can be a serious threat to your marketing strategy—to combat...

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