About the Author

Sara Brasfield

Sara is a Marketing Manager on Cox Media’s corporate team in Atlanta, with a passion for writing and delivering relevant insights for advertisers. With more than nine years of experience in B2B marketing, Sara aims to help Cox Media’s current and future clients connect with their customers find new and unique ways to grow their business. Outside of the office, Sara loves spending time running, reading, and supporting her favorite sports teams (Go Braves & Gamecocks!).

Expert Insights On Using Facebook to Grow Your Brand and Your Business

To help small businesses with their Facebook strategy, we got tips straight...

The ‘Madness’ is Back: How Local Businesses Can Advertise Around One of The Year’s Biggest Sporting Events

Local businesses have an opportunity to advertise during March Madness, one of...

A Small Business Guide to Local Marketing Success in 2025: 5 Trends to Follow

Creating a successful local marketing strategy is hard. But maintaining that success…
Mar 16

How to Effectively Reach Customers in a Virtual World

Here are some tips on how to advertise to get more customers,...
Mar 12

Client Success: Increasing Patient Volume for a Local Medical Spa

A local medical spa wanted to increase patient volume and with the...
Feb 26

Client Success: Building a Local Brand for a National Real Estate Company

To address gaps in its ad messaging, a real estate company connected...
Feb 12

Client Success: Driving Increased Patient Growth

A local hospital system was looking to increase patients and with the...
Jan 29

Client Success: Building Brand Awareness for a Regional Technical College

A regional technical college was looking to grow awareness for their institution...
Jan 19

New Year, Same You: 4 Smart Ways to Optimize Your Existing Marketing Strategy (Without Changing Everything)

New Year's resolutions aren't just for individuals. But local businesses shouldn't feel...
Jan 14

5 Ways to Prepare for a Post-Pandemic Future (While Growing Your Business Today)

With the pandemic still affecting local business operations, here are five steps...
Dec 3

2021 Marketing Preview: 4 Trends to Consider as You Plan for the New Year

Media consumption, consumer behavior and marketing trends for 2021.
Oct 12

Advertising Your Local Business During an Economic Downturn, Part II: Tips to Finish the Year Strong

Advertising Your Local Business During an Economic Downturn, Part II: Tips to...

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