About the Author

Sara Brasfield

Sara is a Marketing Manager on Cox Media’s corporate team in Atlanta, with a passion for writing and delivering relevant insights for advertisers. With more than nine years of experience in B2B marketing, Sara aims to help Cox Media’s current and future clients connect with their customers find new and unique ways to grow their business. Outside of the office, Sara loves spending time running, reading, and supporting her favorite sports teams (Go Braves & Gamecocks!).

Expert Insights On Using Facebook to Grow Your Brand and Your Business

To help small businesses with their Facebook strategy, we got tips straight...

The ‘Madness’ is Back: How Local Businesses Can Advertise Around One of The Year’s Biggest Sporting Events

Local businesses have an opportunity to advertise during March Madness, one of...

A Small Business Guide to Local Marketing Success in 2025: 5 Trends to Follow

Creating a successful local marketing strategy is hard. But maintaining that success…
Apr 16

You’re (Still) Open: How to Connect With Your Customers as an Essential Business

If you’ve been given the green-light as an essential service, you need...
Apr 13

7 Tips to Economize Your Advertising

When markets are unstable and the economy slows down, you need to...
Apr 6

6 Ways Local Businesses are Adapting to Social Distancing

To serve as a little inspiration, we’ve rounded up six ways local...
Mar 30

Changing Your Creative Messaging to Support Your Customers

Your ads were created for a particular audience with particular needs and...
Mar 25

“Staying in” with Your Customers: Media Consumption on the Rise

Here's what's happening with media consumption habits - and how your business...
Mar 16

Advertising Your Business During an Economic Downturn

Here are three reasons why it’s smart to stick to your advertising...
Feb 27

Advertising ROI: How Do I Know if My Ads are Working?

Making sense of your local business' advertising ROI doesn't have to be...
Aug 10

Top 5 Must-Reads: Weekly Round-Up – 8.11.2017

This Week's Best Marketing Content From Around the Web - 8.4.2017
Aug 4

Top 5 Must-Reads: Weekly Round-Up – 8.4.2017

This Week's Best Marketing Content From Around the Web - 8.4.2017

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