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A Small Business Guide to Local Marketing Success in 2025: 5 Trends to Follow

Creating a successful local marketing strategy is hard. But maintaining that success can be even harder. Just when you figure out the best practices for optimizing your marketing ROI, new rules, technologies, and trends can seem to pop up overnight, throwing a wrench into your well-oiled marketing machine. As you start to think through your…

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Behind the Screens: Meet Manager of Sales Strategy & Enablement Samantha Wilson

Welcome back to ‘Behind the Screens,’ a monthly blog series in which…

Level Up Your Marketing Game: Data-Driven Strategies for Small Businesses

Alright, small business marketers let’s talk about data-driven marketing. It sounds intimidating,…

Audience Insights: Even Broadcasters Believe in the Power of Cable Sports

Like millions of viewers across the country, we here at Cox Media…

Top 5 Must-Reads: Weekly Round-Up 3.4.2016

Marketing, advertising and local business insights from thought leaders across the web.

Four Things You Must Know About Targeting Your Consumers in 2016

Targeting can help you reach any advertising objective, whether it’s raising awareness, promoting engagement or driving prospective customers to purchasing

Top 5 Must-Reads: Weekly Round-Up 2.26.2016

Marketing, advertising and local business insights from thought leaders across the web.

Top 5 Must-Reads: Weekly Round-Up 2.19.2016

Marketing, advertising and local business insights from thought leaders across the web.

Making Customers Search for YOUR Brand – Not Just the Products You (& Your Competitors) Offer

A Few Key Words You Need to Know Right Now

Top 5 Must-Reads: Weekly Round-Up 2.12.2016

Marketing, advertising and local business insights from thought leaders across the web.

Peyton’s Place

What local businesses can learn from Super Bowl 50.

Top 5 Must-Reads: Weekly Round-Up 2.5.2016

Marketing, advertising and local business insights from thought leaders across the web.

Watch Out Local Businesses: Your Competitors Have a New Way to Target Your Customers

An in-depth explanation and example of how geo-conquesting and location-based advertising can affect a local business.