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Online Video Advertising: 5 Tips to Maximize Your Impact
There’s never been a better time to invest in online video advertising for your small business. Free ad-supported television (FAST) is surging in popularity, while digital streamers are expanding their ad inventories to support cheaper, ad-supported streaming plans. More advertising options means better potential ad value for your business—not to mention greater flexibility in how…
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4 Streaming Trends Shaping the Future of Digital Video Advertising
The streaming landscape is growing and evolving quickly. As new video platforms,…
The Pulse on Programming: June 2024 Preview
As the summer season approaches, television enthusiasts have much to look forward…
Tap into the Passion of the Summer Games
The Summer Games evoke strong emotions amongst a passionate audience. Savvy companies…
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Top 5 Must-Reads: Weekly Round-Up – 3.18.2016
Marketing, advertising and local business insights from thought leaders across the web.
Location-Based Advertising Simplified
A mobile advertising campaign needs to be relevant, targeted and compelling.
Top 5 Must-Reads: Weekly Round-Up – 3.11.2016
Marketing, advertising and local business insights from thought leaders across the web.
What’s Your Advertising Buzzword IQ?
In this post, we break down the definitions of audience segmentation, conversion and geo-conquesting/geo-targeting.
Top 5 Must-Reads: Weekly Round-Up 3.4.2016
Marketing, advertising and local business insights from thought leaders across the web.
Four Things You Must Know About Targeting Your Consumers in 2016
Targeting can help you reach any advertising objective, whether it’s raising awareness, promoting engagement or driving prospective customers to purchasing
Top 5 Must-Reads: Weekly Round-Up 2.26.2016
Marketing, advertising and local business insights from thought leaders across the web.
Top 5 Must-Reads: Weekly Round-Up 2.19.2016
Marketing, advertising and local business insights from thought leaders across the web.
Making Customers Search for YOUR Brand – Not Just the Products You (& Your Competitors) Offer
A Few Key Words You Need to Know Right Now