Insights Topic
6 Best Practices for Local Business Email Marketing
Email fatigue can be a serious threat to your marketing strategy—to combat it, you have to find compelling reasons for your customers to open your emails.
Adjusting to Inflation—and Increasing Prices—Without Frustrating Your Customers
If you’re worried about customer backlash to price increases, consider taking additional steps to curry favor among customers and support retention.
Behind the Screens: Meet Media Consultant Sarah Morris
There’s a lot of teamwork that goes into every client relationship and campaign. In this post, we speak with one of our Media Consultants.
4 Effective Advertising Strategies for Connecting with Hispanic Audiences
As the Hispanic population has claimed a larger share of the overall U.S. population, their significance as a key advertising demographic has also increased.
Behind the Screens: Meet Senior Marketing Communications Specialist Frances Mooney
At Cox Media, there’s a lot of teamwork that goes into every client relationship and campaign. In the next post of this series, we speak with one of our local marketing team members.
Behind the Screens: Meet Regional Vice President Tony Smythe
At Cox Media, there’s a lot of teamwork that goes into every client relationship and campaign. In the next post of this series, we speak with one of our Regional Vice Presidents.
Cox Media Company Profile
When you work with Cox Media, you’re working with a family of companies ready to support you and connect you directly with your customers and community.
Audience Insights: TV Measurement Path “Paved With Good Intentions”
With 2022 on the horizon, data and analytics certainly play an increasingly important role in helping advertisers frame up the fragmented video landscape.
6 Landing Page Best Practices for Your Local Business’ 2021 Ad Campaigns
As digital marketing campaigns and strategies evolve and adapt to new opportunities and trends, landing page best practices have also changed.
How to Survive the ‘Delta Economy’: 4 Tips for Small Business Success
Economic experts say supply chain slowdowns and labor shortages are signs that the so-called “Delta Economy” is here for a lot longer than we anticipated.
Stay On Top of the Newest Business and Marketing Insights
Sign up for our monthly newsletter to get the latest industry information, business trends and marketing updates.