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A Small Business Guide to Local Marketing Success in 2025: 5 Trends to Follow

Creating a successful local marketing strategy is hard. But maintaining that success can be even harder. Just when you figure out the best practices for optimizing your marketing ROI, new rules, technologies, and trends can seem to pop up overnight, throwing a wrench into your well-oiled marketing machine. As you start to think through your…

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Behind the Screens: Meet Manager of Sales Strategy & Enablement Samantha Wilson

Welcome back to ‘Behind the Screens,’ a monthly blog series in which…

Level Up Your Marketing Game: Data-Driven Strategies for Small Businesses

Alright, small business marketers let’s talk about data-driven marketing. It sounds intimidating,…

Audience Insights: Even Broadcasters Believe in the Power of Cable Sports

Like millions of viewers across the country, we here at Cox Media…

Auto Inventories are Returning to Normal. Here’s How Advertising Can Help Dealers Increase Vehicle Sales

If you’ve gone shopping for a vehicle within the past couple of…

Audience Insights: The Madness of Measuring March Viewership

The phrase “most wonderful time of the year” is most often associated…

Behind the Screens: Meet Director of Product Marketing Jerry Arias

Welcome back to ‘Behind the Screens,’ a monthly blog series in which…

The Pulse on Programming: April 2023 Preview

Welcome back to our monthly programming spotlight! We know that, as a…

5 Innovative Technologies to Benefit Your Local Chain Business

As your local business expands its footprint across multiple locations, the work…

Client Success: Increasing Qualified Traffic and Marketing ROI for Group of Oklahoma Auto Dealerships

According to Google, 95 percent of consumers use digital research tools when…

Bonus: Ask the Experts Web Presence Q&A

Last month, we hosted our first Ask the Experts webinar of the…

SEO & Finding Your Brand’s Keywords, Part 2: Implementation

Last week, we introduced the idea of finding the right SEO (Search…

SEO & Finding Your Brand’s Keywords, Part 1

Selecting your brand’s keywords and creating a successful content marketing strategy is…