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A Small Business Guide to Local Marketing Success in 2025: 5 Trends to Follow
Creating a successful local marketing strategy is hard. But maintaining that success can be even harder. Just when you figure out the best practices for optimizing your marketing ROI, new rules, technologies, and trends can seem to pop up overnight, throwing a wrench into your well-oiled marketing machine. As you start to think through your…
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Behind the Screens: Meet Manager of Sales Strategy & Enablement Samantha Wilson
Welcome back to ‘Behind the Screens,’ a monthly blog series in which…
Level Up Your Marketing Game: Data-Driven Strategies for Small Businesses
Alright, small business marketers let’s talk about data-driven marketing. It sounds intimidating,…
Audience Insights: Even Broadcasters Believe in the Power of Cable Sports
Like millions of viewers across the country, we here at Cox Media…
Pixel Tracking & Your Marketing ROI
We created this Q&A to help address frequently asked questions regarding website pixels.
Client Success: Growing a Local Customer Base for a Newly-Opened Auto Shop
A local auto shop wanted to attract new customers, and with the right advertising tactics, it succeeded.
Behind the Screens: Meet Regional Vice President Tony Smythe
At Cox Media, there’s a lot of teamwork that goes into every client relationship and campaign. In the next post of this series, we speak with one of our Regional Vice Presidents.
The Pulse on Programming: December 2021 Preview
There are many upcoming programming opportunities for local businesses to consider including in their advertising strategy.
Client Success: Recruiting Bilingual Job Applicants to Multiple Open Positions
A local landscaping company wanted to attract bilingual job applicants, and with the right advertising tactics, it succeeded.
Cox Media Company Profile
When you work with Cox Media, you’re working with a family of companies ready to support you and connect you directly with your customers and community.
Client Success: Attracting New Customers for a Multi-Market Food & Drink Franchise
A multi-market food and drink franchise wanted to attract new customers, and with the right advertising tactics, it succeeded.
How Google’s Ad Policies Affect Your Local Business’ Advertising Strategy
This increased focus on eliminating bad ads is good news overall for small businesses, but the safeguards in place to support ad safety can also complicate your own business advertising efforts.