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How AI Is Reshaping Local Search And Why Your Business Can’t Afford To Ignore It
Artificial intelligence is becoming the new front door to your business. When someone searches “best tacos near me” or “where to buy flowers in Pasadena,” AI assistants like Copilot, Gemini, and ChatGPT increasingly decide which businesses appear first. The shift many businesses feel but haven’t named: when AI gives the answer, customers may never reach your website. Organic traffic isn’t falling…
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Behind the Screens: Meet Manager of Sales Strategy & Enablement Samantha Wilson
Welcome back to ‘Behind the Screens,’ a monthly blog series in which…
Level Up Your Marketing Game: Data-Driven Strategies for Small Businesses
Alright, small business marketers let’s talk about data-driven marketing. It sounds intimidating,…
Audience Insights: Even Broadcasters Believe in the Power of Cable Sports
Like millions of viewers across the country, we here at Cox Media…
Health and Wellness Advertising Trends: 4 Tips to Convert “New Year, New You” Customers
With demand for fitness services peaking at the start of each year, health and wellness companies must try to reach as many eager new customers as possible.
Pixel Tracking & Your Marketing ROI
We created this Q&A to help address frequently asked questions regarding website pixels.
Client Success: Growing a Local Customer Base for a Newly-Opened Auto Shop
A local auto shop wanted to attract new customers, and with the right advertising tactics, it succeeded.
Behind the Screens: Meet Regional Vice President Tony Smythe
At Cox Media, there’s a lot of teamwork that goes into every client relationship and campaign. In the next post of this series, we speak with one of our Regional Vice Presidents.
The Pulse on Programming: December 2021 Preview
There are many upcoming programming opportunities for local businesses to consider including in their advertising strategy.
Client Success: Recruiting Bilingual Job Applicants to Multiple Open Positions
A local landscaping company wanted to attract bilingual job applicants, and with the right advertising tactics, it succeeded.
Cox Media Company Profile
When you work with Cox Media, you’re working with a family of companies ready to support you and connect you directly with your customers and community.
Client Success: Attracting New Customers for a Multi-Market Food & Drink Franchise
A multi-market food and drink franchise wanted to attract new customers, and with the right advertising tactics, it succeeded.