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How AI Is Reshaping Local Search And Why Your Business Can’t Afford To Ignore It 

Artificial intelligence is becoming the new front door to your business. When someone searches “best tacos near me” or “where to buy flowers in Pasadena,” AI assistants like Copilot, Gemini, and ChatGPT increasingly decide which businesses appear first.  The shift many businesses feel but haven’t named: when AI gives the answer, customers may never reach your website. Organic traffic isn’t falling…

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Behind the Screens: Meet Manager of Sales Strategy & Enablement Samantha Wilson

Welcome back to ‘Behind the Screens,’ a monthly blog series in which…

Level Up Your Marketing Game: Data-Driven Strategies for Small Businesses

Alright, small business marketers let’s talk about data-driven marketing. It sounds intimidating,…

Audience Insights: Even Broadcasters Believe in the Power of Cable Sports

Like millions of viewers across the country, we here at Cox Media…

2021 Cable Sports Programming Calendar [Resource]

Preview the many sports programming opportunities available to your business in 2021, all in one at-a-glance view.

TV Advertising 101: Everything a Business Should Know

TV Advertising 101: Everything a business should know to start advertising on TV.

August Audience Insights Part 2: TV Sports Come Back into Focus

As TV sports resurface, audiences are responding by tuning in more than ever.

Three Tips for Building a Nimble Sports Advertising Strategy

With the power of sports advertising, you can reach a highly-engaged audience.

Tutoring Services: How to Meet Increasing Demand as Many Students Transition to Online Learning

As a tutoring company, you have an opportunity to win the trust of your customers by addressing their concerns during these abnormal circumstances.

August Audience Insights Part 1: Conventional Wisdom & Cable TV Takeaways from the RNC and DNC

Cable news networks emerge from DNC and RNC coverage with a clear viewership victory.

Social Media for Local Businesses: Staying Virtually Connected While Socially Distant

Social media provides a direct line of communication and engagement with your customers.

Marketing Ideas for Roofing Companies During Hurricane Season

Experts had predicted 2020 would be a bumper year for hurricanes in the United States, and those forecasts have held true.

Marketing for Higher Education: Tips for Increasing Enrollment During a Pandemic

With the right digital advertising strategy, your educational institution can increase enrollment.