Plastic Surgeon Expands New Business

Client Success: Advertising for Cosmetic Surgery Practices

Plastic Surgeon Expands New Business

A local plastic surgeon was leaving a group practice and starting his own. He was starting over completely as a new business that needed branding assets such as a logo and a cohesive look and feel, as well as a branding and awareness campaign to let people know he was now open for business.

The campaign began with Cox Creative Studios focusing on the doctor’s branding assets. A logo and brand guide were developed that steered all of the new marketing assets. We used cable television, in-banner video, video pre-roll, and Facebook video to drive the branding and awareness campaign.

The campaign outpaced benchmarks by 500%. Ultimately, the business was able to bring in enough new patients during our campaign to expand their staff and buy new equipment.

Want to increase patients at your local practice? Click here or call Cox Media today!