About the Author

Sara Brasfield

Sara is a Marketing Manager on Cox Media’s corporate team in Atlanta, with a passion for writing and delivering relevant insights for advertisers. With more than nine years of experience in B2B marketing, Sara aims to help Cox Media’s current and future clients connect with their customers find new and unique ways to grow their business. Outside of the office, Sara loves spending time running, reading, and supporting her favorite sports teams (Go Braves & Gamecocks!).

Expert Insights On Using Facebook to Grow Your Brand and Your Business

To help small businesses with their Facebook strategy, we got tips straight...

The ‘Madness’ is Back: How Local Businesses Can Advertise Around One of The Year’s Biggest Sporting Events

Local businesses have an opportunity to advertise during March Madness, one of...

A Small Business Guide to Local Marketing Success in 2025: 5 Trends to Follow

Creating a successful local marketing strategy is hard. But maintaining that success…
Oct 7

Client Success: Increasing Brand Awareness and Vehicle Volume for a Local Auto Repair Shop

When it comes to both automotive brands and auto repair shops, many…
Sep 22

Holiday Shopping Trends and Predictions to Shape Your 2022 Advertising Strategy

Retail businesses are operating at the mercy of several significant forces affecting…
Sep 20

How ‘Boomerang Employees’ Can Help Your Business Weather a Tough Job Market

First, there was the Great Resignation, in which more than 47 million…
Sep 16

Client Success: Increasing Unit Occupancy and Search Visibility for a Local Self-Storage Facility

Maximizing year-round occupancy rates is crucial for any rented property—including local self-storage…
Sep 9

Client Success: Increasing Property Sales and Golf Memberships for a Local Home Builder

Residential properties neighboring golf course developments are popular not only for their…
Sep 8

Voice Search Optimization: Tips and Best Practices for Local Businesses

From smartphone search queries to questions asked of in-home digital assistants, voice…
Aug 23

Top eCommerce Advertising Trends in 2022

eCommerce allows any business to break down geographic barriers that may otherwise...
Aug 22

Community Management 301: Strategies to Manage a Growing Fanbase

Here are some tips and tricks to sustain your existing growth and...
Aug 19

Client Success: Increasing Local Awareness of Central Florida Mental Health Services

A local mental health service provider wanted to increase local awareness and...

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