About the Author

Sara Brasfield

Sara is a Marketing Manager on Cox Media’s corporate team in Atlanta, with a passion for writing and delivering relevant insights for advertisers. With more than nine years of experience in B2B marketing, Sara aims to help Cox Media’s current and future clients connect with their customers find new and unique ways to grow their business. Outside of the office, Sara loves spending time running, reading, and supporting her favorite sports teams (Go Braves & Gamecocks!).

Expert Insights On Using Facebook to Grow Your Brand and Your Business

To help small businesses with their Facebook strategy, we got tips straight...

The ‘Madness’ is Back: How Local Businesses Can Advertise Around One of The Year’s Biggest Sporting Events

Local businesses have an opportunity to advertise during March Madness, one of...

A Small Business Guide to Local Marketing Success in 2025: 5 Trends to Follow

Creating a successful local marketing strategy is hard. But maintaining that success…
Aug 12

The Pulse on Programming: September 2021 Preview

There are many upcoming programming opportunities for local businesses to consider including...
Aug 6

Client Success: Recruiting Volunteers for a Local Non-Profit Organization

A local non-profit wanted to recruit volunteers and with the right advertising...
Aug 5

3 Ways Consumer Confidence in the Economy May Influence Your Ad Spend

To capitalize on new revenue opportunities, many businesses—including your competitors—are investing in...
Aug 3

Back to School Advertising in 2021: 4 Ways Retailers Can Move to the Head of the Class

This year, the return to on-campus schooling will increase the need not...
Jul 23

Client Success: Increasing Utility Vehicle Sales for a Motorsports Automaker

A motorsports automaker wanted to increase utility vehicle sales and with the...
Jul 22

Advertising for Dentists & Cosmetic Dentistry: 4 Tips to Build Up Local Clientele

As consumers look for opportunities to make these big purchases they’ve been...
Jul 15

The Pulse on Programming: August 2021 Preview

There are many upcoming programming opportunities for local businesses to consider including...
Jul 14

Advertising Tips for Employee Recruitment: 5 Ways to Make Your Business Stand Out

Your advertising strategy can be a powerful tool for increasing job listing...
Jul 13

Advertising for Retail Businesses: How to Tap Into Customer Motivations

Consumers want to shop, but are unsure of where to spend their...

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