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How AI Is Reshaping Local Search And Why Your Business Can’t Afford To Ignore It
Artificial intelligence is becoming the new front door to your business. When someone searches “best tacos near me” or “where to buy flowers in Pasadena,” AI assistants like Copilot, Gemini, and ChatGPT increasingly decide which businesses appear first. The shift many businesses feel but haven’t named: when AI gives the answer, customers may never reach your website. Organic traffic isn’t falling…
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Behind the Screens: Meet Manager of Sales Strategy & Enablement Samantha Wilson
Welcome back to ‘Behind the Screens,’ a monthly blog series in which…
Level Up Your Marketing Game: Data-Driven Strategies for Small Businesses
Alright, small business marketers let’s talk about data-driven marketing. It sounds intimidating,…
Audience Insights: Even Broadcasters Believe in the Power of Cable Sports
Like millions of viewers across the country, we here at Cox Media…
The Professor’s Perspective Episode 1: How We Spend Our Time
Your customers invest more than 13 hours each day engaging with media. Watch this video to see how and where consumers are spending that time.
Client Success: Driving Ticket Sales and Revenue for a Local Aquarium
A local aquarium wanted to increase ticket sales and with the right advertising tactics, it succeeded.
Consumer Trends and Predictions Shaping Back-to-School Shopping in 2022
As with all seasonal shopping trends, the current economic conditions are expected to have a pronounced influence on back-to-school shopping behaviors.
5 Essential Advertising Strategies for Healthcare Organizations
Here are five advertising strategies to improve engagement with patients for your healthcare practice.
Introducing: The Professor’s Perspective
In each short video, we’ll unpack complex media trends and distill them into digestible tips and insights. Today’s video is an introduction to this series.
Digital Trends Rewind: How Marketing Evolved in the First Half of 2022
It’s important to look back to see what marketing trends actually developed—and what it means for where we’re headed for the rest of the year and beyond.
Audience Insights: Cable Clings to TV Viewing Crown as CTV Continues to Climb
Here are six figures to help frame up the overall TV viewing picture as we pass the halfway point of 2022.
Behind the Screens: Meet Senior Manager of Marketing & Client Solutions Adrian Bernal
There’s a lot of teamwork that goes into every client relationship and campaign. In this post, we speak with one of our Senior Marketing Managers.