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Your Business + Netflix: A Game-Changing Opportunity 

Your customers are already on Netflix. Now your business can show up right there with them on one of the biggest streaming platforms in the world.   Advertising puts your brand inside a premium, high-attention environment where viewers are fully tuned in to their favorite streaming content.  And now that access to Netflix advertising is no longer limited…

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Behind the Screens: Meet Manager of Sales Strategy & Enablement Samantha Wilson

Welcome back to ‘Behind the Screens,’ a monthly blog series in which…

Level Up Your Marketing Game: Data-Driven Strategies for Small Businesses

Alright, small business marketers let’s talk about data-driven marketing. It sounds intimidating,…

Audience Insights: Even Broadcasters Believe in the Power of Cable Sports

Like millions of viewers across the country, we here at Cox Media…

The Professor’s Perspective Episode 1: How We Spend Our Time

Your customers invest more than 13 hours each day engaging with media. Watch this video to see how and where consumers are spending that time.

Client Success: Driving Ticket Sales and Revenue for a Local Aquarium

A local aquarium wanted to increase ticket sales and with the right advertising tactics, it succeeded.

Consumer Trends and Predictions Shaping Back-to-School Shopping in 2022

As with all seasonal shopping trends, the current economic conditions are expected to have a pronounced influence on back-to-school shopping behaviors.

5 Essential Advertising Strategies for Healthcare Organizations

Here are five advertising strategies to improve engagement with patients for your healthcare practice.

Introducing: The Professor’s Perspective

In each short video, we’ll unpack complex media trends and distill them into digestible tips and insights. Today’s video is an introduction to this series.

Digital Trends Rewind: How Marketing Evolved in the First Half of 2022

It’s important to look back to see what marketing trends actually developed—and what it means for where we’re headed for the rest of the year and beyond.

Audience Insights: Cable Clings to TV Viewing Crown as CTV Continues to Climb

Here are six figures to help frame up the overall TV viewing picture as we pass the halfway point of 2022.

Behind the Screens: Meet Senior Manager of Marketing & Client Solutions Adrian Bernal

There’s a lot of teamwork that goes into every client relationship and campaign. In this post, we speak with one of our Senior Marketing Managers.

Beyond Age & Gender: The Precision and Value of Audience-Based Solutions

Digital advertising has dramatically scaled the various data points businesses can use when targeting an audience.