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How AI Is Reshaping Local Search And Why Your Business Can’t Afford To Ignore It
Artificial intelligence is becoming the new front door to your business. When someone searches “best tacos near me” or “where to buy flowers in Pasadena,” AI assistants like Copilot, Gemini, and ChatGPT increasingly decide which businesses appear first. The shift many businesses feel but haven’t named: when AI gives the answer, customers may never reach your website. Organic traffic isn’t falling…
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Behind the Screens: Meet Manager of Sales Strategy & Enablement Samantha Wilson
Welcome back to ‘Behind the Screens,’ a monthly blog series in which…
Level Up Your Marketing Game: Data-Driven Strategies for Small Businesses
Alright, small business marketers let’s talk about data-driven marketing. It sounds intimidating,…
Audience Insights: Even Broadcasters Believe in the Power of Cable Sports
Like millions of viewers across the country, we here at Cox Media…
Navigating Election Season Advertising Chaos: 4 Tips for Small Businesses (Hint: You Can Still Reach Your Customers)
There are certain steps your business can take to minimize the fallout stemming from the political ad season without disappearing from the ad landscape.
July Audience Insights: TV Viewing Time Ticks Up, Cable Doubles Up Broadcast
Here are five key findings from our analysis of audience data specific to the Cox video footprint.
Advertising for Home Services: 4 Tips for Standing Out During Times of Increased Demand
The home improvement project season is in full swing and the best way to maximize your opportunities is to use digital advertising to connect with consumers.
Cleaning Services: How to Reach Education Facilities Who Need You Now More Than Ever
Cleaning services should strive to craft advertising messaging that is both confident and reassuring.
Small Business Marketing Toolkit
A free, easy-to-use tool to keep your business growing, from your friends at Cox Media.
The True Cost of TV Advertising
Let’s take a closer look at the common myths of TV commercials, and why it’s time for your business to seriously consider this advertising opportunity.
Getting Back to Business: Adapting to a ‘New Normal’
Here’s a look at how businesses can approach recent challenges—and how advertising can help re-engage your customer base.
Leaning into DIY: How Your Business Can Take Advantage of This Rising Trend
If your business is offering new DIY services, you need a strategy to promote them to existing customers as well as an audience of potential new customers.
Driving Summer Sales: 4 Advertising Tips for RV and Boat Businesses
Here are some tips to expand your business revenue through effective local advertising.