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4 Streaming Trends Shaping the Future of Digital Video Advertising

The streaming landscape is growing and evolving quickly. As new video platforms, targeting capabilities and consumer viewing behaviors shape the mainstream TV and video landscape, some of the biggest streaming trends and best practices from even a few years ago have fallen behind the times. This rapid change may force strategic changes for advertisers, but…

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Using Data to Understand Your Audience and Build Better Campaigns

Marketing runs on customer data. No matter which channel you use, businesses…

Behind the Screens: Meet Key Account Consultant Maria McRoberts

Welcome back to Behind the Screens, a blog series where we get…

Audience Insights: Differences and Similarities Among Cable News Viewers – And How to Reach Them

Cable news viewers are tuning in this election season. Here are a…

5 Steps to Elevating Your Personal Brand on LinkedIn

How to Make the Most of This Important Online Professional Resource [Blog Post]

Top 5 Must-Reads: Weekly Round-Up – 9.4.2015

This Week’s Best Content From Other Blogs Around the Web – 9.4.2015 [Blog Post]

From Square One

Three Questions to Consider When Setting Up Instagram for Your Business [Blog Post]

Top 5 Must-Reads: Weekly Round-Up – 8.28.2015

Marketing, advertising, content, round-up

How to Break into a Career in Digital Media

5 Important Factors to Consider for a Career in the Digital World [Blog Post]

3 Tips to Create a Strong Online Presence for Your Brand

website, search, SEO, branding, web page

Top 5 Must-Reads: Weekly Round-Up – 8.21.15

This Week’s Best Content From Other Blogs Around the Web – 8.21.2015 [Blog Post]; Marketing; Advertising; Branding; Social Media; Email

I Am Your Advertising Budget, and I Approve This Message

Three Tips for Staying Ahead of the Pack this Political Season

Top 5 Must-Reads: Weekly Round-Up – 8.14.15

This Week’s Best Content From Other Blogs Around the Web – 8.14.2015 [Blog Post]