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4 Streaming Trends Shaping the Future of Digital Video Advertising
The streaming landscape is growing and evolving quickly. As new video platforms, targeting capabilities and consumer viewing behaviors shape the mainstream TV and video landscape, some of the biggest streaming trends and best practices from even a few years ago have fallen behind the times. This rapid change may force strategic changes for advertisers, but…
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Using Data to Understand Your Audience and Build Better Campaigns
Marketing runs on customer data. No matter which channel you use, businesses…
Behind the Screens: Meet Key Account Consultant Maria McRoberts
Welcome back to Behind the Screens, a blog series where we get…
Audience Insights: Differences and Similarities Among Cable News Viewers – And How to Reach Them
Cable news viewers are tuning in this election season. Here are a…
Give Yourself A Holiday Gift: A New Year of Repeat Business
Q&A With Industry Expert Jacqui Genow [Blog Post]
Top 5 Must-Reads: Weekly Round-Up 10.16.2015
This Week’s Best Content From Other Blogs Around the Web – 10.16.2015 [Blog Post]
Holiday Marketing for Your Small Business [eBook]
Looking for a new way to structure your holiday advertising campaign? Consider using a Social, Local and Mobile (SoLoMo) strategy to focus your marketing e
Top 5 Must-Reads: Weekly Round-Up 10.9.2015
This Week’s Best Content From Other Blogs Around the Web – 10.9.2015 [Blog Post]
“Sorta You”
When “Close Enough” May Be Good Enough to Define Your Target Audience [Blog Post]
2015 Holiday Marketing Success Made Simple [Video]
The holiday season is one of the best opportunities of the year for local businesses to drive immediate sales and create long-term customers. However, sett
Top 5 Must-Reads: Weekly Round-Up – 10.2.2015
This Week’s Best Content From Other Blogs Around the Web – 10.2.2015 [Blog Post]