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Your Business + Netflix: A Game-Changing Opportunity
Your customers are already on Netflix. Now your business can show up right there with them on one of the biggest streaming platforms in the world. Advertising puts your brand inside a premium, high-attention environment where viewers are fully tuned in to their favorite streaming content. And now that access to Netflix advertising is no longer limited…
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Behind the Screens: Meet Manager of Sales Strategy & Enablement Samantha Wilson
Welcome back to ‘Behind the Screens,’ a monthly blog series in which…
Level Up Your Marketing Game: Data-Driven Strategies for Small Businesses
Alright, small business marketers let’s talk about data-driven marketing. It sounds intimidating,…
Audience Insights: Even Broadcasters Believe in the Power of Cable Sports
Like millions of viewers across the country, we here at Cox Media…
Top 5 Must-Reads: Weekly Round-Up – 4.10.15
This Week’s Best Content From Other Blogs Around the Web – 4.10.15 [Blog Post]
The Perilous Pursuit of Ratings Perfection
Nielsen and Rentrak Take Different Approaches to Building a Better TV Ratings Mousetrap [Blog Post]
Put Your Money Where it Counts
3 Ways to Make “Cents” of Your Ad Spending [Blog Post]
Why Programmatic Can be the Secret Ingredient Behind Successful TV Advertising [Breaking News]
Online advertising products no longer have the exclusive upper hand with…
Getting Comfortable with the “F” Word, Part II
How-To Simplify Your Creative Approach [Blog Post]
Three Ways to Get Real with Your Millennial Audience
How Quality Creative Helps Capture the Attention of Generation Y [Blog Post]
Getting Comfortable with the “F” Word, Part I
How-To Simplify Your Creative Approach
[Blog Post]
Internal Marketing: 4 Steps to Closing Your Brand’s Missing Link
Are your employees the brand advocates you need them to be? [Blog Post]
Cox Media and TubeMogul Announce Partnership [Breaking News]
Programmatic
Digital Video
Tube Mogul
Cox Media
Mike Zeigler