Insights Topic
The Pulse on Programming: June 2023 Preview
Welcome back to our monthly programming spotlight! We know that, as a…
Audience Insights: Reaching Beyond the Cord to Reconsider Potential Reach
As a Gen X-er enjoying the twilight of my time in the…
2023 Q2 Sports Preview
As we enter Q2, the seasons start to change, and springtime brings…
Audience Insights: The Madness of Measuring March Viewership
The phrase “most wonderful time of the year” is most often associated…
2023 Q2 Programming Opportunities
Aligning your brand messages with the right programming can help your business…
The Importance of a Strong Brand Presence – Even in a Challenging Economic Environment
When economic uncertainty strikes, your brand isn’t merely an asset to your…
Client Success: Using Addressable TV Ads to Increase Holiday Sales for a Local Restaurant
For households that don’t want to cook, pre-made holiday meals are a…
Small Business Saturday: Tips for Local Businesses
The retail event known as Small Business Saturday was originally created to…
Planning Your Annual Ad Buy: A Small Business Guide to Advertising Success
Whether it’s your growth goals or your overall business model, the lesson…
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