Insights Topic

New Year, Same You: 4 Smart Ways to Optimize Your Existing Marketing Strategy (Without Changing Everything)

New Year’s resolutions aren’t just for individuals. But local businesses shouldn’t feel the need to overhaul their advertising strategies simply because the calendar changed.

5 Ways to Prepare for a Post-Pandemic Future (While Growing Your Business Today)

With the pandemic still affecting local business operations, here are five steps you can take now to prepare your business for a post-COVID future.

November Audience Insights: TV Viewers Elect to Give Thanks

A look back at media consumption in November.

The Value of Marketing for Local Businesses: 4 Tips for a Smart Marketing Strategy

Smart marketing is essential to a local business’ growth.

2021 Marketing Preview: 4 Trends to Consider as You Plan for the New Year

Media consumption, consumer behavior and marketing trends for 2021.

October Audience Insights: TV’s Newsworthy Start to Fourth Quarter

Audience insights for the month of October 2020.

4 Things Local Businesses Should Know About Over-the-Top TV Advertising

Things to know about over-the-top advertising

TVE 2.0: Advertising Opportunities for Your Small Business

television everywhere, TVE advertising

September Audience Insights: Sports Viewing Helps Cable Cap Off Solid Q3

Viewership trends, sports TV viewership, September TV viewing trends

Finding the Best Marketing Partner for Your Local Business

The right marketing partner can make all the difference when developing your advertising strategy.

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