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A Small Business Guide to Local Marketing Success in 2025: 5 Trends to Follow
Creating a successful local marketing strategy is hard. But maintaining that success can be even harder. Just when you figure out the best practices for optimizing your marketing ROI, new rules, technologies, and trends can seem to pop up overnight, throwing a wrench into your well-oiled marketing machine. As you start to think through your…
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Behind the Screens: Meet Manager of Sales Strategy & Enablement Samantha Wilson
Welcome back to ‘Behind the Screens,’ a monthly blog series in which…
Level Up Your Marketing Game: Data-Driven Strategies for Small Businesses
Alright, small business marketers let’s talk about data-driven marketing. It sounds intimidating,…
Audience Insights: Even Broadcasters Believe in the Power of Cable Sports
Like millions of viewers across the country, we here at Cox Media…
Tap into the Passion of the Summer Games
The Summer Games evoke strong emotions amongst a passionate audience. Savvy companies…
Behind the Screens: Meet Digital Strategist Pam Clarke
Welcome back to Behind the Screens, a blog series where we get…
View From the Top: How the Rise of Women’s Sports Presents an Exciting New Advertising Opportunity
The past year has seen a profound transformation in the role of…
The Pulse on Programming: May 2024 Preview
May brings an exciting lineup to television for both viewers and advertisers….
Client Success: Generating Quality Job Applicants for a Manufacturing Company
The U.S. jobs market has been steadily growing for years, and unemployment…
Q2 Quarterly Sports Preview: Looking Forward to Spring and Summer
As we approach the second quarter of 2024, let’s reflect on the…
Audience Insights: Comscore and Nielsen Measure the Madness of March
College basketball makes its annual ascent to the top of the sports…
3 Ways the 2024 Paris Olympics Will Be the Sporting Event of the Summer
The start of the 2024 Paris Olympics will be here before we…
3 Steps to Reach Local Homeowners in Need of Repairs
Whether you’ve experienced a “wet” winter like our New England team or…