Archive for March 2020
Changing Your Creative Messaging to Support Your Customers
Your ads were created for a particular audience with particular needs and desires, but those needs and desires, and that audience, have changed – and a new approach is needed.
Read MoreCox Media Offering Free Advertising to Local Restaurants
With local restaurants struggling with statewide shutdowns and restrictions – Cox Media is offering free advertising to local restaurants in need for a limited time.
Read More“Staying in” with Your Customers: Media Consumption on the Rise
Here’s what’s happening with media consumption habits – and how your business can meet consumers where they are (especially when they’re not “going” anywhere).
Read MoreHow to Reach the Sports Viewer, Even When Live Events are Postponed or Cancelled
Even though the cancellation of sports events brings dramatic changes to the overall sports landscape, it doesn’t mean businesses have no way to reach an engaged sports audience.
Read MoreHow to Support and Grow Lasting Relationships During Times of Uncertainty
As a local business, here’s what you can do now to build trust that lasts through even the hardest of times.
Read MoreTuned in: How to Reach Consumers Who are Always Watching – or Scrolling– the News
Here’s how to reach as many customers as possible while news media consumption remains at a high.
Read MoreAdvertising Your Business During an Economic Downturn
Here are three reasons why it’s smart to stick to your advertising strategy in the face of economic uncertainty.
Read MoreAdvertising Your HVAC Business in 2020 & Beyond
Looking for ways to jump-start a fresh approach to HVAC advertising? Here are some of the top trends and opportunities to keep in mind.
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