Archive for February 2022
6 Media Trends for Reaching Hispanic Audiences
Here are six trends in the ways the Hispanic audience interacts with media that can help you market to this impactful demographic.
Read MoreClient Success: Securing Pitch Meeting Opportunities With C-Suite Healthcare Leaders in Las Vegas
An agency was looking to increase meeting opportunities with healthcare leaders and with the right advertising tactics, it succeeded.
Read MoreBehind the Screens: Meet Media Consultant Sarah Morris
There’s a lot of teamwork that goes into every client relationship and campaign. In this post, we speak with one of our Media Consultants.
Read MoreAudience Insights: 5 Things to Know About What’s Happening with Measuring Who’s Watching
Regardless of how consumers access their TV content, the ability for that viewership to be measured and counted accurately is critical.
Read MoreHow Live Sports Streaming is Going Mainstream
2022 is expected to see sports audiences embrace live-streaming at new record-setting levels.
Read More4 Effective Advertising Strategies for Connecting with Hispanic Audiences
As the Hispanic population has claimed a larger share of the overall U.S. population, their significance as a key advertising demographic has also increased.
Read More7 Key Digital Trends for Education Institutions
When it comes to schools, tutoring services, and other elements of education, students (and their parents) have more options than ever before.
Read MoreClient Success: Increasing Financial Services Accounts for a San Diego Bank
A local bank was looking to increase financial services accounts and with the right advertising tactics, it succeeded.
Read MoreNo ‘Big Game’, No Problem: Creating High-Impact Ads at a Fraction of the Cost
Instead of trying to place your ad in the Super Bowl™ broadcast, bring some of that Super Bowl™ savvy to your ad strategy – without breaking the bank.
Read MoreAdvertising in Education: Strategies to Reach the Right Students for Your Institution
Cross-platform advertising can be more cost-effective, stretching your ad dollars while improving ad engagement with potential students.
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