Behind the Screens: Meet Project Manager Kathryn Carroll

Welcome back to ‘Behind the Screens,’ a monthly blog series in which we introduce members of our Cox Media team and share their stories. This month, I was joined by Kathryn Carroll, Project / Program Manager for Cox Media. We discussed her unique career path, how she identified important organizational needs, and how she and…

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4 Supply Chain Trends Affecting Businesses in 2023

The pandemic may have been the first major event to throw global supply chains into chaos, but it’s far from the only reason local businesses have struggled to maintain consistent access to materials and inventory. Across the United States, labor shortages have made it difficult for suppliers to meet the volume of demand, while inflation…

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The Basics of Brand Safety and Viewability for Digital Video Ad Campaigns

When businesses invest their money into ad campaigns, they want to be confident that they’re getting what they paid for. While ad performance results will always vary, digital platforms and providers can offer assurances of their ad quality through policies, safeguards, and transparent insights covering their ad inventory and ad delivery methods. As your business…

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Small Business Saturday: Tips for Local Businesses

The retail event known as Small Business Saturday was originally created to help small businesses increase their visibility and sales during a holiday shopping season increasingly dominated by major retail brands. With online and big-box retailers dominated Black Friday promotions, Small Business Saturday helps remind consumers of the importance of shopping local. And consumers have…

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